— Case studies

Masai Group International’s Innovative Use of IP for Financing

Background

Singapore-based Masai Group International utilized its trademarks as collateral for a loan, a novel approach in leveraging intellectual property.

Strategy and Outcome

Masai Group secured a loan backed by their trademarks, demonstrating the value and utility of trademark protection beyond legal rights. This financial move supported their R&D and global brand strengthening efforts.

Key Takeaway

This case illustrates the multifaceted value of trademarks, extending from legal protection to financial asset leverage, highlighting the importance of robust IP strategy.

Information

Client

Masai Group International

category

Trademark Leveraging in Finance

Location

Singapore

Call for Consultation

0800-1234567

Email Address

mail@innovatative.com